Most Common Sales Forecasting Challenges and the Role of CRM
Challenges of forecasting and why some businesses fail to forecast sales. CRM helps overcome the difficulties of sales forecasting and improve accurac...
Pradnya Devare is a results-driven Director of Technical Services with a deep background in leading global integration initiatives across CRM and ERP platforms. With over a decade of experience, she combines strategic planning, hands-on technical leadership, and a sharp focus on customer satisfaction to deliver complex API-based solutions that drive real business outcomes. Her projects include industries and continents, consistently earning high client satisfaction scores and strong performance results.
Pradnya excels at building and scaling high-impact teams, improving operational efficiency, and designing smart, scalable integration frameworks. She plays a pivotal role in process optimization, resource management, and team development, while also serving as an internal auditor to support ISO 27001 certification and strengthen information security standards.
She holds a Master of Science in Computer Science from The Johns Hopkins University, graduating with honors. With her technical expertise, strategic vision, and commitment to continuous improvement, Pradnya ensures that every integration project delivers both immediate value and long-term success.
Challenges of forecasting and why some businesses fail to forecast sales. CRM helps overcome the difficulties of sales forecasting and improve accurac...
SyncMatters ranks on the 2025 Inc. 5000 list - our second year in a row among America’s fastest-growing private companies. Discover how our CRM migrat...
A complete guide to building a 360-degree customer view. Learn why it’s essential, the tools you need, and the steps to implement it successfully.
Struggling with the challenges of CRM? Learn how to solve poor adoption, messy data, and integration problems with real solutions.
Learn the key phases of the CRM cycle and why a structured CRM process is essential for better customer engagement, retention, and long-term growth.
Get inspired by CRM dashboard examples tailored for different business needs. See how visual reports can improve sales, marketing, and support strateg...