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Ivan Karp

Managing Director - Syncmatters

With over a decade of experience leading CRM integration, marketing automation, and data migration projects. A hands-on strategist with deep expertise in HubSpot, SEO, and CRM technologies.

About Ivan Karp

Ivan Karp is a seasoned expert in CRM integration and digital marketing, currently serving as the Managing Director at SyncMatters. With nearly 9 years of leadership in the SaaS and B2B tech space, Ivan specializes in orchestrating complex CRM migrations and crafting performance-driven marketing strategies using platforms like HubSpot. His work spans global markets with a strong focus on customer experience, automation, and growth enablement.

Throughout his career, Ivan has held various leadership roles, including Marketing Team Lead, CEO, and Product Manager. He’s known for his ability to analyze market trends, manage multi-functional teams, and launch impactful promotional campaigns. Ivan brings a technical and strategic lens to projects, whether it’s optimizing SEO, localizing content for international audiences, or developing custom CRM workflows tailored to business needs.

He is also an alumnus of Lviv Business School of UCU and holds a technical background from Ternopil State ‘Ivan Pul’uj’ Technical University. Fluent in Ukrainian, Russian, and English, Ivan is dedicated to continuous learning and pushing digital innovation forward.

Articles by Ivan Karp