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Top Free CRM in 2023

New year, and for some, that means a new CRM to keep up with their business trends. For most businesses, big and small, finding a CRM can be daunting.

That’s why we’ve compiled this year’s top free CRM to help your business scale. 

So, what is a free CRM? Simply put, there are two types of free CRM systems: 

  • Freemium CRM – Freemium options boast limited functionality, such as user limits, data storage, contacts, add-on settings, and access to support and service.
  • Open source CRM – offers a fully-featured CRM but may require specialized use-cases. Most companies may need to hire an admin or additional training to install and optimize the system.

Here are a few of the most popular free CRMs below:

1. Hubspot CRM

2. Insightly

3. Zoho CRM

4. Freshsales CRM

5. Bitrix24

6. Capsule CRM

7. SuiteCRM

8. MondayCRM

9. EngageBay

1. HubSpot

The system’s main advantage is that it is a full-featured CRM. HubSpot, one of the most widely acclaimed choices on the market via reviews on Gartner, G2, FindMyCRM.com, is ideal for small and mid-sized businesses. Hubspot aligns sales, marketing, and customer service initiatives with its simple navigation and intuitive interface.

2. Insightly

One of the most widely used market solutions, Insightly is optimal for entrepreneurs and small businesses owners. Freemium-based, Insightly provides a no-payment plan for limited users, contacts, tools, and storage. Please note, more advanced features require a monthly subscription. 

3. Zoho CRM

Zoho is an automation hero and leading CRM and SaaS tool; and helps to manage relationships and provide complete sales automation, lead, and email management. Suitable for small and medium businesses, entrepreneurs in retail or service industries, Zoho is at the head of the class. Note, freemium versions have limits in functionality and users, but costs to upgrade do bill annually. 

4. Freshsales

Seamless procedures and simple setup, aligned with robust integration and advanced functionality, make Freshsales a small business dream. Various features and pricing tiers make this solution nimble enough for most business use cases. Affordable, dependable, and intuitive customer reviews have Freshsales featured as a favorite.

5. Bitrix24

 A compact solution with complete access to primary functions, Bitrix24 offers full access to all features. Recommended for small/medium-sized teams, it is sales-oriented. The only limitation? The number of users. An expansive feature list and low-cost solution make Bitrix24 a leading choice for some users. 

6. Capsule CRM

Capsule is known for its ability to transform the customer’s relationships into sales opportunities. Users can create contact lists, import and classify users by interaction, get statistical reports, track social networks, and store the customer history. Well-suited for entrepreneurs, small/medium teams, and social media managers, the free version does have limited functionality. 

7. SuiteCRM

SuiteCRM offers both on-premise and cloud-based, a favored solution with no hidden costs. Ideal for small or larger teams, all the features listed in the offer are available for free: sales management, custom reports, customer service, and more. 

8. MondayCRM

Award-winning, MondayCRM automates processes to scale and close more deals. Boasting a free trial, intuitive interface, flexible use, it’s perfect for businesses small to enterprises. Even better? It’s 100% customizable; no coding required. 

9. EngageBay

An all-in-one marketing, sales, and customer support software, EngageBay is designed with affordability in mind. The CRM platform has three sections, called ‘Bays.’ The Marketing Bay, Sales Bay, and a full-fledged Service Bay with LiveChat, helpdesk, canned responses, ticket macros, and ticket prioritization. You get most of these features in the free forever plan, or you can also upgrade to one of the three paid plans that start at $12.99 a month. 

Whatever CRM you decide on, consider taking a test drive with your data migrated before you make a move and trust your setup to the experts. 

Noah Hendricks

Noah Hendricks

When not knee-deep in his vegetable garden, wrestling with weeds, Noah can be found daydreaming about engaged and happy customers who never have to worry about their CRM because it’s working for them, not against them.

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